Australia Post
Engaging young minds with interaction and play
The Project
Australia Post Philatelic have partnered with RARE for a number of years to create a stand alone site for each years Stamp Collecting Month promotion.
Our Strategy
Our focus was to capture the imagination of the 7-12yr old market. Striking colour and imagery combined with video, paralax movement, interactivity and simple navigation make exploration and research fun and engaging for students and teachers alike.
Delivery
Responsive design, including compatibility with electronic whiteboards and tablets allowed content to be easily accessed in the classroom and at home. Printable games and activity sheets as well as web based games reinforced key material covered.
Students had so much fun they forgot they were learning!